1. Expertise
Women's Edition magazine has over 21 years of experience in the magazine industry. The first edition was published in June 1986. Simply put, we know the business and we know how to help our franchisees achieve success. We are the experts!

2. Outstanding Product
Our magazine is printed on glossy paper with high resolution images for best picture quality. The art department uses the latest software and continues to stay on the cutting edge of technology. In addition to our magazine, we operate www.WomensEdition.com, which features all of our local and national editorial for the current month. We also provide a Business Links section which allows our readers to easily find an advertiser's Web page.

3. Effective Distribution
We target active, middle to upper income women, ages 25 to 54+. This is accomplished through our targeted distribution. We'll share the secrets of reaching women where they work, shop and wait!

4. Training and Support
By joining our publishing group, you will be provided support from our marketing, sales and art & editorial departments. You will be mentored by people who have years of experience in making Women's Edition successful.

5. Exclusive Territories
All Women's Edition Franchisees receive an exclusive and protected territory in which to promote and produce Women's Edition magazine.

7. Business to Business Opportunity
A Women's Edition franchise allows you to work with other business owners during regular business hours. As a Women's Edition franchisee, you can work Monday through Friday 8:00 am to 5:00 pm and still have your evenings and weekends to enjoy yourself.

8. Magazines are the Next "New Thing"
According to an article by Advertising Age, magazines offer benefits that are distinct among competing forms of media. Magazines offer a medium where the advertisements flow with the content rather than interrupting the content, such as pop up ads on the internet and television commercials during your favorite program. Magazines have been around for decades, but are just coming into their own. This is not a fad franchise.

9. Minimal Employees
Since the majority of the magazine is put together and provided to the franchisee by Women's Edition, Inc., minimal employees are needed to run a successful office. Most of the current franchisee offices have only 2 to 3 members, one of which is the owner.

10. No Spoilage
Unlike many franchise opportunities, a Women's Edition franchise has no spoilage. This means that you are not paying for products that can go to waste.
 


Joe Liebentritt and
Erin Lanza
National Art Department